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Wrigley's releases audio iPhone game The Nightjar |
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| Date Added: April 26, 2011 10:08:36 AM | |
| Author: www.thedrum.co.uk | |
| Category: Iphone | |
| Chewing gum brand Wrigley's has created an audio iPhone game which challenges players to escape from a pitch-black spaceship with only their ears to guide them out alive. The Nightjar, which features the voice of Sherlock actor Benedict Cumberbatch, has been created as part of The 5 Experience - a series of branded Wrigley's products and content being created by ad agency AMV BBDO. To create this app, the agency teamed up with digital company Somethin' Else - the team that created audio-only iPhone game Papa Sangre. Mark Fairbanks, joint creative director at AMV BBDO, said: "With The Nightjar, Benedict had never worked on anything like this, Somethin’ Else had never worked with someone like him before and the end result is a head-scrambling experience - part thriller, part horror - that no app user has ever encountered before." 
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